OSHA & discrimination complaints…active shooter situations…employee fraud…
product defects…employee discontent…environmental events…industrial accidents…sexual misconduct…stupid Facebook posts…trade issues…
transportation problems…regulatory issues.
Meanwhile, there’s a TV reporter in your parking lot looking for comment.
A disaster can happen anytime.
And when it does, you may only have minutes to respond.
Since it takes a lifetime to build a reputation and only a few seconds to destroy one, “managing the message” is a necessary skill set for CEOs, executive directors, school officials, health care directors, attorneys and government officials, as well as other business leaders.
These fast-paced talks by veteran crisis management and communications specialists Bruce Hennes from Hennes Communications in Cleveland will focus on a highly strategic approach to communicating during a wide variety of situations, offering methods for establishing and maintaining “control of the message,” enabling you to move your message forward or mount a defense against a sudden onslaught from traditional or social media.